A new-look Home of Handball

The EHF launched a new website in the summer of 2020. The Home of Handball is designed as a hub for everything in European handball, housing all EHF competitions and components under one roof.

The EHF and EHF Marketing worked closely with one of Austria’s top digital agencies, Kraftwerk, to completely overhaul and refresh – visually and functionally – the previous website.

One of the main goals was how to best represent the EHF’s personality, culture and spirit and reflect the new brand strategy and corporate identity online. The new brand is reflected on every page of the website, providing a modern, professional and comprehensive look and feel. Every competition is presented in its very own premium colour pallet and featuring elegant new logos.

A key functionality element of the new website is the Home of Handball button. Located at the bottom centre of the page, it enables visitors to quickly navigate throughout the many sections of the website.

A live ticker at the top of the page allows the handball community to follow all current and upcoming games, as well as giving direct links to detailed match information for all competitions.

The EHF’s official streaming platform, EHFTV, also received a complete revamp. The new-look platform went live on 1 July, with the first live content the eagerly anticipated EHF Champions League 2020/21 draw.

A state-of-the-art video player and a host of new features mean fans can watch live games, relive classic matches and check out highlights from all EHF competitions.

EHFTV continues to offer the best handball content for free. This approach has been complemented with the option to subscribe to the portal. This free subscription gives handball fans the option to watch games live and on demand and also allows them to improve and personalise their fan experience during the season.