Broadcasting to millions

Interest in broadcasting the EHF Champions League Men and DELO EHF Champions League remained high as the 2020/21 season threw off.

With higher levels of TV production guaranteed for the upcoming season, plus the relaunch of EHFTV as a high-quality OTT platform, fans around the world are able to view top-class handball every week.

New and existing TV partners from across the continent again committed to broadcasting the premium competitions.

DAZN were welcomed as a new partner to broadcast EHF Champions League matches in Austria, Germany, Spain and Switzerland for six seasons up until the end of the 2025/26 season

Eurosport picked up exclusive broadcast rights for all men’s and women’s European club competitions in France and Poland until the end of the 2025/26 season. The partnership in Poland includes the Men’s and Women’s EHF EURO events in 2022, 2024 and 2026 as well as all away qualifying matches for Poland.

In total, 17 broadcasters are showing live or delayed DELO EHF Champions League matches in more than 25 territories in 2020/21, while 25 broadcasters are showing EHF Champions League Men matches in 31 countries. Meanwhile, the EHF streaming platform EHFTV continues to serve a worldwide audience.

High coverage of EHF EURO events

In January, 85 broadcasters around the world showed games from the Men’s EHF EURO 2020, including free-to-air broadcast in Germany, Austria, France, Denmark, Norway, Sweden and Finland.

The Women’s EHF EURO 2020 in December reached fans in almost 60 countries, with 30 broadcasters plus EHFTV showing matches live and on demand.

As Qualifiers for the Men’s EHF EURO 2022 and the EHF EURO Cup began, all 36 nations competing were covered by a broadcaster in their country, with worldwide coverage on EHFTV.

Fresh TV look for EHF competitions

In line with the unveiling of the European Handball Federation’s new brand identity, updated and fresh graphics were produced to accompany the wealth of handball action on television.

The EHF and EHF Marketing commissioned Jump, a London-based design agency, to design and produce all of the on-screen graphics for the EHF Champions League, EHF European League, EHF EURO and EHF EURO qualifiers for both the men’s and women’s competitions.

As part of the five-year agreement, Jump also created a package that can be adapted for the EHF European Cup, Beach Handball, younger age category competitions and draw events.

In the second tender, agencies Nico Vu and Ramon + Pedro were chosen to create the on-screen development for all EHF competitions. On-screen development includes animated content such as the opening title, replay wipe and additional animated elements for broadcasters and social media video content.

Nico Vu, a French-based motion designer, created new on-screen development for the EHF Champions League and EHF European League. Ramon + Pedro, a creative studio from Lausanne, gave a new look to EHF EURO events. In addition, a versatile package was created to serve a variety of EHF club and national team competitions, including the EHF European Cup and Younger Age Category events.

Jump, Nico Vu and Ramon + Pedro were selected after competitive tenders by EHFM, Infront and DAZN to modernise the identity in order to continue to grow the appeal of the EHF brand.

All graphics are designed in line with the EHF’s new design system that was created and launched prior to the 2020/21 season to offer consistent communication of the new handball umbrella brand across all European competitions.